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Amidst the pandemic’s constraints, The Unusuals emerged, painting their narrative of spiritual evolution amid adversity. Comprised of Xperience and Ninjaface, seasoned collaborators within the Pacific Northwest underground music scene, they’ve fostered careers spanning over two decades, affiliating with acts like Oldominion, Grayskul, and Step Cousins.
“Pressure,” releasedDecember 15th, embodies the ingenuity of this Pacific Northwest Hip-Hop duo. A collaboration with Theory Hazit’s production, the track’s accompanying film, directed by Tim Carpenter and featuring stunts by ‘The Mandalorian’ series choreographer, offers a visual spectacle.
As a preface to their self-titled album, which drops on December 22nd, “Pressure” explores the moral ambiguities of life and features profound lyrics set against dramatic drum rhythms. The song creates a lively atmosphere by fusing parts of US rap with trap music.
Reminiscent of a well-known biblical scripture, the chorus “I got pressure on me, no weapon shall prosper” refers to a struggle between spirituality and inner troubles. It goes beyond just being a song, exploring the depths of life and inspiring a religious or Christian meaning.
“Pressure” is a dramatic story as well as a marketing tool, and it comes with a well-produced video. It is not like other music videos; instead, it is a stand-alone piece that creates a powerful visual experience to match the intensity of the melody.
Experience established a distinct artistic vision by highlighting the video’s violent battle choreography and movie-like quality, thereby expressing the video’s exemplary character.
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